“Spring Semester 2025 -Marketing Management -Prof.Hsing-Hua Stella Chang -Group 1“.[NTCU]
Автор: Temahlubi Dlamini
Загружено: 2025-04-15
Просмотров: 57
Project Topic: Nike Sneakers - Value Proposition Canvas and Positioning Strategy
• Brief Executive Summary
Nike is the world's leading sportswear brand and manufacturer with revenue and profit always in the top position in recent years (46 billion USD revenue in 2022). Not only successful in producing specialized sports shoes, Nike has also won the trust of consumers in the Snakers shoe field. Behind the success of this brand is a great value proposition and positioning strategy. Let's find out more through this presentation. Thank you for watching and like this video if you find it interesting.
• Group Members
Achara Singkam (Kennocha)
Temahlubi Dlamini (Tema)
Do Van Quy (Quy)
Quach Uyen Thy (Pamela)
Nguyen Anh Nguyet (Moon)
#imba#IMBA#NationaltaichungUniversity of education #springsemester
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