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Why Do Companies Go International?
Автор: Wasim Subhan Choudhury
Загружено: 2025-03-23
Просмотров: 66
Описание:
Companies decide to expand beyond home borders not just to chase more customers. There are actually deeper, strategic reasons behind international expansion. It is not just about chasing more customers but also about resources, cost savings, innovation, and even survival. Here, I explore the key reasons behind international expansion and share examples from brands like IKEA, Google, Apple, and McDonald's.
#InternationalBusiness #InternationalExpansion #Strategy #BusinessGrowth #Globalization #BusinessCuriosity
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