13 Google Business Profile Optimization Tips To Rank Higher

Google My Business is the best marketing opportunity for small business. In this video we're going to break down 13 Google My Business tips to optimize your listing that will help get your business to the top of Google.

As a marketing consultant and trainer, these are some of the same exact tips I give my clients.

Let’s get started:

0:00 Introduction
1:06 1. Encourage reviews from customers
Whitespark Google Review Link: https://whitespark.ca/google-review-l...

2:47 2. Order Small Thanks Package from Google
Order your free business package: https://smallthanks.withgoogle.com

3:55 3. Reply To All Reviews
Blue Carona's Tips For Responding to Negative Reviews: https://www.bluecorona.com/blog/fixin...

6:56 4. Order A Quality Virtual Tour
Hire A Google Trusted Pro: https://www.google.com/streetview/hire/

9:41 5. Make Product Based Google Posts
When you make Product Google Posts, they will appear in GMB under the “Products” tab in mobile.

11:47 6. Optimize Google My Business Description
Utilize all characters. Include keywords (words and phrases your customers are searching for) that you would want to show for in Google.

13:32 7. Fill Out Your Attributes (and monitor)
Display information about your business in GMB Listing. Google is changing all the time so it’s good to check in every few months.

15:51 8. Review Google My Business Insights (Analytics) to compare amount of photos with competitors
Keep adding photos and encouraging customers to add photos until you’re 10x’ing your competitors!

18:44 9. Download Google My Business App
Android: https://play.google.com/store/apps/de...

Apple: https://itunes.apple.com/us/app/googl...

20:58 10. Upload Videos
Both professional and authentic videos!

23:52 11. Add Secondary Categories
Determine if your business could use Secondary Categories to tell Google additional information about your business.

26:45 12. Study Your Insight Queries
Little more advanced. See what type of searches your business is showing for. Type those into Google, see where you rank in the local 3 pack. Make posts about these keywords.

30:32 13. Turn On Messaging (AKA Chat)
This will fill out your Listing more on Google. And allow customers to message you throughs yours (or another employees) cell phone.

32:46 Wrap-up

That wraps up the 13 Google My Business Optimization Tips. What tip are you working on or struggling with? Let me know in the comments below.

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