Biohacking the brain: Innovation insights from Joel Pearson
Автор: UNSW Business School
Загружено: 2018-02-22
Просмотров: 1250
Biohacking the brain could be the key to unlocking human innovation. In this interview with BusinessThink, Joel Pearson, director of the UNSW Science of Innovation Lab, discusses how neuroscience and psychology can reveal why some individuals are more creative and resilient than others. He explains how his lab uses cutting-edge tools like virtual reality and cognitive illusions to measure brain function and develop strategies to improve decision-making, resilience, and creativity.
Learn about the surprising role of "biohacking" in boosting start-up success and why traditional methods of understanding innovation are being replaced with scientific tools to hack the brain for better outcomes. Discover the exciting future of innovation as Pearson explores the intersection of neuroscience, psychology, and entrepreneurship.
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