The 6 Smokeball Reports You Should Run to Understand Legal Team Performance

Additional Resources:
• How to Grow Your Law Firm: A Business Development Cheat Sheet: https://go.smokeball.com/business-dev...
• 6 Reports to Run to Understand Legal Business Performance: https://www.smokeball.com/blog/6-repo...
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When you’re overwhelmed with a heavy caseload, it can be easy to get bogged down in the day-to-day. But if you’re looking for ways to expand your law firm in the years ahead, it’s equally important to look at the big picture.

Tracking the right law firm metrics gives you a clear look at your firm’s strengths and weaknesses so that you can plan for the future.


That’s where Smokeball’s Law Firm Insights can help.


Our software pinpoints the most valuable legal metrics, collects data in the background while your team works each day, and compiles it into simple reports.


Law firms that take advantage of Law Firm Insights are more confident in where to focus their efforts, have a better understanding of what drives profit, and a greater knowledge of which staff members are most productive.


Here are the most important Smokeball reports you should run to understand your legal team’s performance:

1. Smokeball’s New Business Insights report. This report gives you an umbrella overview of your entire firm’s performance, rounding up all the most important metrics you should monitor over time to understand business growth.


With metrics like:
• Number of new matters created
• Matters created by type/practice area
• Matters created by each attorney
• New client referral sources


This report helps you analyze firm trends over time, so that you can make organization-wide improvements and business decisions, like where to spend money on marketing, hiring and business development.


2. Our Lead Insights report offers a deep dive into how potential new clients are finding and engaging with your firm. Find out which types of leads are most likely to become a client, and which are less effective in driving new business.


With metrics like:
• Lead referral source
• Lead conversion rate
• Lead volume


This report helps you decide where to spend marketing efforts and budget, based on which leads are most profitable.


3. Our Fee Insights report helps you understand overall law firm profitability and stay on top of client billing. See an overview of the fees your firm has charged over time to identify which types of clients collect the most fees, and more.



With metrics like:
• Overall fees collected
• Fees collected by matter type
• Fees collected by client
• Fees collected by each fee-earner


This report helps you understand profitability by client and which fee earners and matter types are the most successful.


4. Smokeball’s Hourly Billing Performance Insights integrates with our time-tracking software to show you where your team spends time each day.


With metrics like:
• All-time total hours billed
• Hours billed per day
• Hours logged by staff member
• Hours billed/fees earned by staff member
• Staff member cost


This report helps you understand billing performance, coach underperforming employees about how they can log more billable hours, and determine performance review ratings and salary increases.


5. Smokeball Activity Insights helps you better streamline your firm‘s workflows. This report shows you whether you’re using Smokeball’s case management software to its full potential, with insights into how well you’ve automated daily processes and where there’s an opportunity for greater efficiency.


It’s also a great way to see whether you’re ready to activate a new area of automation, or if certain firm members could use more focused Smokeball training.


With key metrics like:
• Total Smokeball usage, with benchmarks to compare your usage with similar firms
• Matter created in Smokeball
• Files stored in Smokeball
• Documents created, signed and automated in Smokeball
• Daily tasks completed in Smokeball


This report helps you better automate your firm’s processes and maximize your software’s return on investment.


6. Last but certainly not least, Smokeball also offers area-of-law-specific reports that drive deeper insights into your firm’s practice area.


For example, our Real Estate Insights report offers metrics like:
• Number of transactions/successful closings
• Closing costs
• Average transaction value
• Time to close


We also recognize that your firm might need something a bit more custom. If that’s the case, our team can build you a custom report that fits your needs.


Ready to leverage reporting software that drives your firm into the future? Learn more at www.smokeball.com/blog