The Sponge Show

Every successful business leader has been a sponge to someone: absorbing wisdom, insights, and hard-earned lessons from mentors who shaped their journey. The Sponge Show captures these transformative moments with entrepreneurs and executives who've built remarkable organizations.

Host Brad Cebulski, founder of BConnected and a strategic marketing expert with 14+ years helping businesses grow, sits down with leaders to uncover the stories behind their growth. These are honest conversations about the mentors who influenced them, the limiting beliefs they had to overcome, and the pivotal decisions that changed everything.

Each episode delivers practical insights for business owners, emerging entrepreneurs, and organizational leaders seeking wisdom from peers who've already navigated the challenges of scaling. Whether you're breaking through your first million, managing rapid growth, or leading through uncertainty, you'll find actionable takeaways from leaders who've been there before.