Leading Through Crisis: Lessons from Appleton's Mayor, Jake Woodford

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Ever wondered what it takes to lead 650+ employees through a global pandemic?

Mayor Jake Woodford of Appleton, Wisconsin, shares the wisdom he has absorbed from mentors, crises, and the school of hard knocks.

From taking office during COVID-19 to transforming how an entire city government approaches strategic planning, Jake's journey offers invaluable insights for any leader looking to build trust and get things done.

// GUEST BIO //
Jake started as a 29-year-old higher ed administrator who convinced a city of 75,000 to take a chance on him. Now in his second term, he's learned that leadership isn't about having all the answers—it's about opening up perspectives and building common understanding. His approach transformed Appleton's organizational culture while navigating generational crises.

// GROWTH WISDOM EXPLORED //
Why claiming to "own rationality" kills leadership effectiveness
How to turn opposition arguments into solution roadmaps (library project case study)
Building inclusive processes that actually save time long-term
Leading organizational culture change through strategic planning
The critical role of mutual trust in leadership effectiveness
Starting leadership roles during crisis and finding opportunity in chaos

// CONNECT //
Connect with Brad: https://www.linkedin.com/in/bradcebulski/
Learn more about BConnected: https://www.bconnectedllc.com

// ABOUT THE SHOW //
Brad Cebulski, founder of BConnected, sits down with successful business leaders to absorb the growth wisdom, insights, and hard-earned lessons that have built their organizations. For 14+ years, BConnected has helped business owners transform their social media and content into strategic growth engines. Whether you're a seasoned business owner, anemerging entrepreneur, or leading a growing organization, these conversations provide practical insights that directly connect to measurable growth. Learn from the diverse voices who've navigated the journey before you.

Views expressed are the guest's own