How to Build Allies in an Ad Agency (What Actually Works for Creatives)
Автор: Stuff About Advertising
Загружено: 2025-03-20
Просмотров: 567
Tired of feeling like your ad agency is a high school cafeteria with cliquey departments? As a creative, navigating relationships with account, media, strategy, and project management can be tough!
In this video, I'm sharing practical agency life hacks to improve interdepartmental communication and creative collaboration. If you're looking for advertising career advice and want to improve your agency communication skills, this video is for you!
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🎥 What's in this video:
00:00 Intro
00:49 How ad agency departments collaborate
01:59 Working with the Account team
03:26 Working with Project Managers
04:20 Working with Strategists
05:30 Working with the Media team
06:42 How to be a good coworker
📚 Read my favorite books on advertising, marketing, and creativity: https://www.amazon.com/shop/influence...
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