How a poker prodigy accidentally created a booming vertical farm

Clayton fostered his love for numbers by playing poker - a lot of poker. Now, he’s using that mentality to launch a vertical farm company that he believes can “replace the produce aisle.”

Subscribe to Freethink on YouTube ► https://freeth.ink/youtube-subscribe
Up Next ► Aquaponic farms in shipping containers    • Aquaponic farms in shipping containers: Th...  

“We think everyone deserves access to reliable local food year-round,” says Nebullam co-founder Clayton Mooney. “Our vision is to replace the produce aisle.”

When Mooney and Danen Pool founded indoor farming company Nebullam in 2017, they knew that growing crops indoors would be the future of farming. At the time, however, indoor farming technology was far from futuristic. “We saw that indoor farming was very antiquated,” said Mooney.

So, Nebullam set out to optimize the future of farming. The company's initial goal was to develop and sell technology to up-and-coming indoor farming companies, including software that helps analyze and optimize the production process, and equipment that’s more mobile so farmers can position crops where indoor conditions are ideal.

But when faced with the pandemic, Nebullam had to overhaul their business model. Here’s how the indoor farming company pivoted to become profitable during unprecedented times, and how they plan to continue to scale.

Watch on Freethink.com ► https://www.freethink.com/series/rame...

This video was created in partnership with Million Stories Media.

◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠
Read more of our stories on future of agriculture:
Silencing one gene with CRISPR boosts crop yields by 10%
► https://www.freethink.com/science/cro...
MIT grads demonstrate first ammonia-powered tractor
► https://www.freethink.com/environment...
Self-driving electric tractor startup to boost production eight-fold
► https://www.freethink.com/technology/...
◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡

Watch our original series:
► Hard Reset: https://freeth.ink/youtube-hard-reset
► Just Might Work: https://freeth.ink/youtube-just-might...
► Challengers: https://freeth.ink/youtube-challengers

◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠◠
About Freethink
No politics, no gossip, no cynics. At Freethink, we believe the daily news should inspire people to build a better world. While most media is fueled by toxic politics and negativity, we focus on solutions: the smartest people, the biggest ideas, and the most ground breaking technology shaping our future.
◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡◡

Enjoy Freethink on your favorite platforms:
► Daily editorial features: http://www.freethink.com​
► Solutions-based stories, straight to your inbox: https://www.freethink.com/subscribe
► Facebook:   / freethinkmedia​  
► Instagram:   / freethink​  
► Twitter:   / freethinkmedia​  
► Join the Freethink forum:   / freethinkforum