How To Make A Living as a Personal Filmmaker (Full Course)

knivesmonroe.com


Turn your camera into a career. Stop waiting for permission. Start today.
A 12-chapter roadmap to help you become a paid brand storyteller, without film school or gatekeepers.

📍MODULE 1: It Started Out As a Pipe Dream
Define your personal “why”

Set the vision for your dream creative life

Learn how to act as if (before the success shows up)

📍MODULE 2: What is a Personal Filmmaker?
Understand what makes you unique

Clarify how you serve with story

Stop copying others—start building your lane

📍MODULE 3: What is a Personal Brand?
Audit how you show up online

Choose your 3 core brand pillars

Model what works without losing yourself

📍MODULE 4: How To Tell A Story
Learn the "But, Therefore" method (Trey Parker-style)

Build out a simple but powerful 3-act story

Write one scene that speaks louder than your reel

📍MODULE 5: Gear Doesn’t Matter (That’s a Lie)
Avoid gear paralysis

Focus on audio, framing, and storytelling

Learn what gear actually matters and when

📍MODULE 6: The 4 Pillars of Content Creation
Learn how to leverage:
📹 Video
🎙 Podcasts
📸 Photos
✍ Words

Know which platforms to prioritize: TikTok, YouTube, IG, LinkedIn

📍MODULE 7: How To Find Clients
Build a Dream Client Hit List

Write a no-fluff, high-converting cold DM

Learn how to position yourself as strategy, not just production

Raise your rates, qualify leads, close the right ones

📍MODULE 8: How To Onboard A Client
Run a discovery call like a pro

Create proposals and contracts that protect you

Over-communicate expectations → underwhelm no one

📍MODULE 9: How To Track Results
Know which metrics actually matter

Create case studies without a big following

Keep clients coming back with smart reports

📍MODULE 10: Brand Yourself Always
Document your journey

Post wins, losses, and lessons

Make your content the proof of your growth

📍MODULE 11: Hitch Your Wagon On A Horse
Partner up with aligned brands or creators

Set real financial goals

Know when to walk away

📍MODULE 12: Teamwork Makes The Dream Work
Stop doing it all yourself

Learn how to delegate

Build your creative crew with intention

🔑 What You’ll Walk Away With:
A personal brand that makes you stand out

A client acquisition system that works

Real confidence in your skills as a creator

Momentum, clarity, and a business you actually want to wake up to

⚠️ What You’ll Miss If You Don’t Take It:
More waiting. More second-guessing. More undercharging.

Another year watching others build what you know you’re capable of.

Staying invisible while you're sitting on gold.