No-one remembers your strategy deck: Storytelling tips for leaders

Storytelling to support leadership communications has been around for a while now. And whilst it’s often seen as an effective way of getting our message across, what does it really mean to be a great storyteller - and how does it work on a practical level in a business? It could be that you are trying to help your leaders communicate the strategic priorities for the coming year or you want your own HR comms to have more impact. In this episode we’re going to really break it down for you and to do that Lucy has enlisted the support of someone who has straddled the world of leadership and engagement - and actual proper storytelling as a published author - Simon Wright.

This episode of HR Disrupted looks at how storytelling can change the way we communicate at work, especially in HR and leadership. It explores how stories go beyond facts and figures to create emotional connection, build trust, and help people really understand and care about what’s being said. Instead of treating storytelling as something fluffy or ‘extra’, the episode shows how it can be a powerful tool for getting messages to stick and for helping people feel part of something bigger.
The episode explores how storytelling isn’t just for creative types, it’s something anyone can use to make their communication more meaningful. Whether you’re explaining a new strategy or trying to build team connections, telling a story helps people understand not just what you’re doing, but why it matters. It looks at how good storytelling often starts with vulnerability and honesty and shares tips to bring storytelling into everyday communication without it feeling forced or awkward. HR and leaders need to see storytelling not as a ‘nice to have’, but as a core part of how we inspire, influence and build stronger, more connected workplaces.
Discover Simon Wright’s novels - The Red Scarf Series - and contact him at https://simonwrightbooks.com/
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