Get to the MONEY!!! Winning Music Marketing tips! | No Standing Zone Ep.1

In this episode of the "No Standing Zone" podcast, Wendy Day sits down with Circa ‪@musicmarketing‬, the founder of Indepreneur, to discuss effective marketing strategies for independent artists. Circa shares his journey from being an artist himself to becoming a leading figure in digital marketing for musicians. This episode covers:

Marketing Fundamentals: The importance of focusing on single releases rather than albums for new artists.
E-commerce for Artists: How established artists can leverage e-commerce and merch sales year-round.
Digital Marketing Insights: Why understanding intellectual property is crucial and how digital marketing principles from other industries can be applied to music.
Community Building: The significance of owning your audience through platforms like Discord and the advantages of building a strong email list.
Innovative Content Strategies: How to harness the power of platforms like TikTok, Reels, and Shorts to maximize organic reach.
Merchandising Tips: Practical steps for new artists to set up and sell merch effectively without a hefty investment.

Circa also delves into the challenges of navigating the music industry, the role of intellectual property, and shares valuable insights on creating sustainable income streams through smart marketing and community engagement. This episode is a must-listen for any independent artist looking to thrive in today’s competitive music landscape.

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Check out Circa's Indepreneur - https://indepreneur.io

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