The Zappos story: delivering happiness
Автор: Arata Academy ENGLISH
Загружено: 2016-03-26
Просмотров: 15346
The story of Zappos cannot be told without understanding how Tony Hsieh and his partners started with pizzas and understood that they were in the business of delivering happiness.
Instead of selling shoes online, Zappos (book: http://arata.se/od41 ) aims at offering best kind of experience for the customer. Zappos is happiness in a box. When they open the box and experience the relationship with the customer, the employees receive happiness from the culture of the company. Zappos delivers happiness.
Find out in this video how you can model this successful company and also apply the principles of positive psychology and happiness to your own startup. This video is provided by Seiiti Arata, from Arata Academy. Visit the website to access more: http://www.ArataAcademy.com
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