7 Pages Every Lawyer Website Must Have

Learn how to structure your law firm website for maximum conversions and SEO performance. This comprehensive guide breaks down every essential page your law firm needs, from homepage optimization to attorney bio pages.

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We analyze real examples from top-performing law firms and show you exactly what elements to include on each page type. Whether you're a single-location practice or multi-state firm, this guide will help you build a website that converts visitors into clients. Perfect for personal injury attorneys, family law practitioners, criminal defense lawyers, and any legal practice looking to improve their online presence.

📌 TIMESTAMPS
00:00 - Introduction: Deep Dive Into Law Firm Website Pages
00:01 - Homepage Structure & Best Practices
05:00 - Mobile Optimization Tips
05:46 - About Page Essentials
09:39 - About Page for AI Search Optimization
10:53 - Attorney Bio Pages
12:35 - Practice Area Pages (Most Important for SEO!)
14:32 - Results Pages
16:18 - Blog Page Structure
17:02 - Contact Page Optimizations

🔑 KEY TAKEAWAYS
✅ Homepage should focus on outcomes, not attorney bios
✅ Every attorney needs a dedicated bio page
✅ Practice area pages are critical for SEO (3000+ words minimum)
✅ Results pages build trust and help with AI search
✅ About pages should include ALL community involvement
✅ Mobile optimization is non-negotiable
✅ Contact pages should be conversion-focused, not just informational