Handwritten Notes in an AI World: The forgotten Marketing strategy that's bringing meaning back

🎙️Handwritten Notes in an AI World: The forgotten strategy that's bringing meaning back to marketing

with Amy Daughters | The Art of Value Whispering Podcast (episode 287)



What if one of the most powerful ways to build trust, loyalty, and connection in your business had nothing to do with algorithms, funnels, or content strategies?

And what if you already knew how to do it?

In this episode of The Art of Value Whispering Podcast, I’m joined by author and speaker Amy Daughters, whose work is a beautiful reminder that meaningful connection doesn’t have to be clever or complex. Sometimes, it’s simply human.

We explore how a single handwritten letter sparked a chain reaction that changed Amy’s life, deepened hundreds of relationships, and quietly demonstrated what sincere marketing really looks like in practice.

Amy brings a grounded, deeply human perspective to connection. One that replaces pressure with presence, and performance with sincerity. Rather than asking you to do more, scale faster, or follow the latest tactic, she invites you to slow down and act with intention.

Join me in this episode as we explore how small, thoughtful gestures, like a handwritten note, can quietly strengthen relationships, help your clients feel genuinely seen, and support your business in a way that feels calm, meaningful, and completely aligned.

 

** WHAT YOU'LL LEARN IN THIS EPISODE **

⭐ Why handwritten notes cut through digital and AI noise

⭐ How sincerity matters more than perfect wording
⭐ A simple framework for knowing what to write

⭐ Why handwritten notes benefit the sender as much as the receiver
⭐ How to use handwritten notes in business without it feeling awkward or salesy

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Visit: www.melittacampbell.com/podcast

Or subscribe to the 'Art of Value Whispering Podcast' on Apple Podcasts or Spotify.

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** TIMESTAMPS **

00:00 – 02:30
Podcast intro and framing: meaningful marketing, sincerity, and quiet impact

02:30 – 06:30
Introducing the idea of handwritten notes in a modern, AI-driven world

06:30 – 13:30
Amy’s origin story: reconnecting with a childhood friend, Parker’s illness, and the first handwritten letters

13:30 – 17:30
Grief, continued letter writing, and the deep connection formed through handwritten correspondence

17:30 – 21:30
The decision to write all 600 Facebook friends and how the process unfolded over 18 months

21:30 – 25:30
Why handwritten notes change relationships and perspectives on humanity and connection

25:30 – 29:30
How to know what to write, overcoming vulnerability, and trusting sincerity over perfection

29:30 – 32:30
Applying handwritten notes in business and client relationships in a natural, aligned way

32:30 – 35:00
Practical tips: paper, brevity, expectations, and making it sustainable

35:00 – 37:00
Book mention, where to connect with Amy, and Melitta’s closing reflections and invitation


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About Your Host, Melitta Campbell

Melitta Campbell is an award-winning business coach, TEDx speaker, author of A Shy Girl’s Guide to Networking and founder of The Value Whispering Circle.

Through her Value Whispering Blueprint, she helps introverted female entrepreneurs build quietly impactful businesses that grow through clarity, trust, and alignment.
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Learn more about working with Melitta here:
www.melittacampbell.com

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FREE GIFT:

Value Whispering Book - Chapter One

Value Whispering: The Smarter Way to Market Your Small Business ... which just happens to be brilliant for introverts.

Download Chapter one of this brand new book here:

www.melittacampbell.com/chapter

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