W.C.E. - Force Motors Evolution (1958 - 2025)

Force Motors Evolution (1958 - 2025)

Force Motors began in 1958 as Bajaj Tempo, in collaboration with Germany's Tempo company. It launched India's first diesel light commercial vehicle — the Tempo Matador. Over time, the Firodia Group took full control, and in 2005, the company was rebranded as Force Motors.

Known for robust commercial and utility vehicles like the Tempo Traveller, Trax, and off-roader Gurkha, Force carved a niche in both urban and rural markets.

Force Motors is India's largest van maker. The company is completely vertically integrated, making its own components for the entire product range. The company also exports to various countries in Africa, Latin America, South Asian countries, Gulf and Germany.

Beyond its own vehicles, Force plays a critical role in India’s luxury auto scene — assembling engines for Mercedes-Benz and BMW in dedicated high-tech facilities.

Today, Force Motors continues to evolve, focusing on BS6 technology, electric mobility, and rugged, reliable vehicles for diverse terrains.

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