I asked my audience on X: “What’s the most underrated marketing/growth channel right now?”
The tweet blew up—80K+ views, 600+ bookmarks, and more comments than I could possibly read.
So I did what any Boring Marketer would do: I used Claude with an MCP integration to scrape the replies, extract patterns, and summarize insights—automatically.
In this video, I walk through exactly how I set it up, how MCP acts as a two-way channel between Claude and real-time data, and how I turned a flood of replies into actionable marketing strategy in minutes.
This is what marketing looks like in the AI era.
Timestamps:
• 00:00 - Intro: Why this tweet needed analysis
• 00:18 - The viral tweet with 80K+ views and 600+ bookmarks
• 00:41 - The problem: too many replies to read manually
• 01:05 - The solution: Claude + MCP + Appify to fetch data
• 01:55 - What MCP actually is and how it works
• 02:48 - Verifying real tweet replies with Claude
• 03:37 - Summarizing common answers across replies
• 04:30 - Which channel is best for BoringMarketing.com?
• 05:13 - Claude builds a custom LinkedIn strategy
• 05:46 - Final thoughts: this is the power of MCP for marketers
Key Takeaways:
• Claude + MCP can scrape and summarize real-time tweet replies.
• Turn crowd responses into structured insights without manual work.
• Identify hidden marketing opportunities based on what your audience is already saying.
• Create data-backed strategies using real conversations—not guesswork.
• Live demo: see the full loop from tweet → insights → execution.
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