High-Ticket Sales for Coaches: Why Premium Offers Are Easier to Sell Than Low-Cost Ones

Recorded live at The Big Festoon October Spooktacular, this episode features sales strategist Leah Gregory, who specialises in helping coaches and consultants sign premium clients with clarity and confidence

Find out how you can be part of the next Big Festoon → https://www.iatqb.com/BigFestoonArena

Connect with the guest Leah:
Website: https://www.iamleah.co.uk/
Instagram:   / iamleah.co.uk  

We talk about why so many business owners struggle financially despite having great offers and how simplifying your sales process can change everything.

This conversation covers:

• Why selling low-priced offers is often harder than high-ticket sales
• How premium pricing supports better results for both client and coach
• The mindset shift required to confidently charge higher prices
• Turning quarterly or fragmented offers into long-term commitments
• Building a sales process that feels aligned, ethical, and human

Leah also breaks down the gap many businesses face between marketing and delivery and why sales is the missing piece.

Who this is for

• Coaches and consultants
• Service-based business owners
• Anyone aiming for consistent £10k+ months
• Business owners stuck relying on referrals
• People who want sales to feel simpler and more intentional

Key ideas discussed

• High-ticket vs low-ticket sales
• Pricing confidence and positioning
• Selling as service, not pressure
• Creating ease for clients to say yes
• Scaling without constant chasing

Leah shares details about her upcoming two-day sales event designed for coaches and consultants earning £3k–£5k per month who want to scale to £10k–£20k months through stronger sales foundations.

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The Big Festoon is a high-energy business event for people who want to grow without shrinking themselves. It’s about visibility, creativity, connection, and doing business differently.

🎥 Filmed live at the Your Video Team pop-up studio at Big Festoon Spooktacular October 2025

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