PhD Dissertation, Qualitative Data Analysis Step by Step Guide using NVivo
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Загружено: 2025-09-13
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In this video we are going to analyze qualitative data or interview transcripts through inductive thematic analysis. That means we're going to approach the data with an open mind and let the data determine our themes. One of the most popular approaches to conducting thematic analysis is following the six steps laid out by Braun and Clarke in their approach to conducting thematic analysis. The Braun and Clarke six-step framework is one of the most cited approaches to conducting thematic analysis.
Chapters
0:00 Intro
1:34 Inductive thematic analysis steps
4:05 Example study
4:23 Familiarizing with the data
4:54 Generating initial codes
21:14 Generating Themes
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