How to REALLY read an ingredient list (feat. cosmetic chemists)

Ingredient lists are one of the most useful things on a beauty product, but they're also one of the most misunderstood. Here's how cosmetic chemists read ingredient lists!

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0:00 Ingredient lists, INCI names
3:57 Order of ingredients
5:34 1% line
7:28 Filler ingredients
9:31 Does the product "work"?
10:58 Ingredient grades
13:13 Product structure
14:58 Dupes
15:24 Red flags
16:08 How to use ingredient lists
21:21 How to choose products to buy
24:53 Dealbreakers
28:26 Things chemists like

Featuring ‪@janethechemist‬ ‪@TheEcoWell‬ ‪@KindofStephen‬ ‪@javonford16‬ @themelaninchemist Mercedes (Go-To Skincare)

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🙋🏻 I'm Michelle, a chemistry PhD, cosmetic chemist and science educator, here to explain how beauty products work, debunk myths, and help you make smarter decisions about your skincare, hair and makeup!

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