Prospecting As A Freight Broker Top 3 Strategies

Freight Broker Prospecting Tips: How to Find More Shippers

Prospecting for new shippers can be tough, but it's essential for growing your freight brokerage business. In this video, we share three tips on how to prospect with a purpose:

1. Find a niche. What industries are you passionate about? What do you know a lot about? Focusing on a niche will make your prospecting more efficient and enjoyable.

2. Group similar companies together. Don't waste time prospecting each company individually. Instead, group similar companies together and call them in succession. This will help you leverage your knowledge and make more calls in less time.

3. Avoid common mistakes. Don't be afraid to make calls and follow up. Be persistent and use a mix of different methods to reach out to potential clients. And don't be a know-it-all. Connect with other brokers and learn from their experiences.

By following these tips, you can prospect with a purpose and grow your freight brokerage business faster.


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