How To Setup & Launch Google Ads For Gyms In 2025 (Step-By-Step)

Want To Grow Your Gym? Go Here: https://biglittlegyms.com/

In this video, I break down a proven google ads strategy we use to help gyms flood their pipeline with high-quality prospects — without guesswork.

Here’s what you’ll learn:
✅ The exact keywords to target (and which to avoid)
✅ How to set up your offer and landing page for max conversions
✅ Why most gyms get local search wrong — and how to fix it
✅ Real-world campaign structure that generates 20–30 leads/month
✅ The simplest way to track results without overcomplicating ads

FREE Resources for Gym Owners:

Free No-Sweat Intro Sales Guide: https://biglittlegyms.com/how-to-sell...

Free Google Local Search Checklist: https://biglittlegyms.com/how-to-opti...

Complete Facebook Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-fa...

Complete Instagram Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-in...

Instagram:   / biglittlegyms  
Facebook:   / biglittlegyms  

About us:
If you're new to my channel, my name is Will Hurst. I'm the founder and owner of Big Little Gyms (https://biglittlegyms.com), a platform that helps gym owners scale their businesses with proven strategies and systems.

Whether you're just starting or want to take your gym to the next level, we're here to provide the tools, coaching, and expertise you need to succeed.

Over the past few years, we've helped 1000+ gym owners break free from the day-to-day grind and build businesses that run smoothly and profitably, with several hitting 6-figure profits and even 7-figure revenues.

Here's how I got here...

I started in the fitness industry with my own gym and successfully scaled it to $1M/year using the same systems and processes we now teach at Big Little Gyms.

Big Little Gyms was recognized on the prestigious Inc. 5000 list for our fast growth, which is proof that our methods work - not just for us, but for the hundreds of gym owners we've helped along the way.

Today, we've built a community of over 700+ gym owners, all benefiting from our proven framework to build and scale profitable gyms, without being tied to the business 24/7.

Timestamps:
00:00 - Intro & Why Most Gym Ads Don’t Work
06:39 - The Paid-Ganic Strategy Explained
13:15 - Optimizing Your Google Business Profile
22:23 - Creating Local Organic Content
30:20 - The $2/Day Paid Ads Method
38:45 - Retargeting Strategy with Meta and Google
45:02 - How to Set Up Performance Max for Gyms
57:46 - Common Campaign Mistakes to Avoid
1:09:51 - Setting Up Proper Conversion Tracking
1:20:35 - Manual Campaign Setup Step-by-Step
1:41:57 - Performance Max vs Manual Campaigns
1:49:41 - Final Tips and What To Do Next