Episode 09: A Day in the Life of a Consultant

Consultants are hired to advise, challenge, and guide strategic decisions. They are constantly evaluating solutions for their clients, yet most sales outreach fails because it focuses on the product — not the problem, context, and value for the end customer.

In this episode of Mafalda’s podcast, she speaks with Consultants to understand how they think, work, and decide which vendors are worth engaging with.

🎙️ In this episode, you’ll learn:
What a consultant’s day-to-day really looks like
What they value most when evaluating tools and partners
The biggest challenges consultants face
How consultants prefer to engage with salespeople
What makes a sales message useful, credible, and worth responding to

📧 Bonus: The episode ends with a real prospecting email written specifically for Consultants, showing how to position your solution as an enabler, not a distraction.

If you sell to consultants and want to:
✔️ Position your product as a value-add
✔️ Build trust with advisory-driven buyers
✔️ Improve strategic sales conversations
✔️ Get introduced into client conversations

🔔 Subscribe for more buyer persona deep dives
💬 Share your biggest challenge selling to consultants
📈 Send this to anyone selling into consulting firms

Disclaimer
This podcast episode is shared exclusively as part of my personal portfolio and for educational and informational purposes only.
I am not representing or affiliated with any company or brand shown or mentioned in the content.
This content is not monetized, and no revenue is generated from this upload. The views and opinions expressed are solely those of the speakers and are shared in good faith.