The Billboard Industry’s Growth Problem—And the Solution You Haven’t Considered Yet

Bonus Video from Issue #19 from Digital Display Insider published 2/11/25. To view this and other issues, go to www.newsletter.digitaldisplayinsider.com .

🚛 Billboard Companies: Struggling to Expand? There’s a Better Way! 🚛

Traditional billboard expansion is becoming harder than ever—land costs are skyrocketing, permit approvals are slow and restrictive, and acquisitions are more expensive than ever. But what if you could add new ad inventory instantly—without city approvals, new land, or costly takeovers?

In this video, I break down:
✔ The biggest challenges facing billboard operators today (land restrictions, regulatory delays, high M&A costs)
✔ Why Mobile Digital Billboards (MDBs) are the solution you haven’t considered
✔ How MDBs let you reach areas where static billboards don’t exist—without zoning headaches
✔ How much it costs to add MDBs compared to building a new static or digital billboard
✔ The revenue potential of MDBs vs. traditional billboards
✔ Why existing billboard companies are in the BEST position to dominate this new OOH category

📈 Mobile Digital Billboards don’t compete with traditional billboards—they complement them! 📈
MDBs allow billboard operators to expand their reach, create new revenue streams, and offer advertisers highly targeted, event-based advertising options. You already have the sales team, client relationships, and market authority—now it’s time to add mobile advertising to your business!

🔹 STOP waiting for land approvals.
🔹 STOP overpaying for acquisitions.
🔹 START scaling your billboard business today—without the usual delays.

📌 Subscribe for more insights on how to grow your Out-of-Home (OOH) business with MDBs!

💬 Have questions? Drop them in the comments below or DM me to talk about how MDBs can work for your market.

📣 #BillboardBusiness #OutOfHomeAdvertising #MobileBillboards #OOHAdvertising #DigitalBillboards #OutdoorAdvertising #AdTech #MarketingStrategy #AdvertisingGrowth

Welcome to my channel! I’m Jerry Teeter, founder of Legion LED Trucks and an expert in mobile billboard advertising. Here, I share insights on starting and growing a mobile digital billboard business, owning LED advertising trucks, and leveraging this innovative platform to transform your advertising strategy.

Find more resources and insights:
👉 Jerry Teeter Consulting: www.jerryteeter.com
👉 Legion LED Trucks: www.ledtrucks.com
👉 Digital Display Insider Blog: www.ledtrucks.com/blog
👉 Subscribe to Digital Display Insider: newsletter.ledtrucks.com