If Your Clients Aren’t Seeing Results, Do This First (Social Media Manager Tips)

Your client just sent you the dreaded message: “We’re not seeing results.” Don’t panic, this doesn’t always mean you’re failing. In this video, I’m breaking down the exact step-by-step process I use as a social media manager when a client isn’t happy with the results.

You’ll learn:
✅ Why “no results” doesn’t always mean your strategy is broken
✅ How to revisit client goals and realign expectations
✅ What to check in the content strategy before changing everything
✅ The key metrics that actually matter (beyond likes and comments)
✅ How to communicate with clients when results are low

Whether you’re a freelance social media manager, agency owner, or in-house strategist, this troubleshooting process will help you stay calm, identify the root cause, and rebuild client trust.

Resources Mentioned:
Content Strategy Video:    • How to create a content strategy for any b...  
Discovery Call Script: https://mainstack.store/thesocialmedi...

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FAQs
How long have I worked in marketing? 10 years
Where do I stay? Manchester, United Kingdom.
What do I use to edit my videos? Descript & Davinci Resolve on my MacBook Air
Current subscribers at the time of posting: 21,388

Time Stamps
00:00 Introduction: Facing the Challenge of No Results
01:24 Understanding the Problem: Why Results May Be Lacking
02:35 Step-by-Step Troubleshooting Process
02:48 Revisiting Client Goals
03:50 Rechecking the Offer
04:47 Updating the Content Strategy
05:41 Analysing the Data
06:30 Reviewing the Audience Fit
07:06 Fixing Reporting and Communication
07:51 Real-Life Example: Adjusting the Approach
08:46 Final Thoughts and Encouragement
10:05 Conclusion: Like, Subscribe, and Engage