The DARK TRUTH About Fame | MJ’s Bodyguard Speaks Out

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In this weeks podcast we have Matt Fiddes, Micheal Jacksons personal bodyguard. We cover building a personal brand, leveraging media, and the importance of storytelling. Matt also delves into the strategies used by successful entrepreneurs to create controversy and stay relevant. Matt shares his experiences working with Michael Jackson and Uri Geller, highlighting the power of media manipulation and the impact of personal branding. Matt Fiddes shares his insights on how to build a brand and leverage media to achieve success, building a business, and creating wealth through marketing, sales, and service. He emphasizes the importance of thinking big and going international. 

Chapters
00:00 Introduction: Investing in Super Cars and Real Estate
01:31 First Impressions of Dubai and the Mecca for Entrepreneurship
03:24 Using Pain Points as Motivation for Success
04:54 Measuring Success through Negative Comments and Hate
08:35 Creating Controversial Stories for Media Attention
10:00 Monetizing Attention and Measuring the Impact
13:24 Differentiating Personal Brand from Brand
14:49 The Power of Branding and Dominating the News
22:37 Andrew Tate: Building a Brand through Controversy
25:25 The Media's Role in Building and Destroying Fame
28:14 Michael Jackson: Media Manipulation and Relevance
30:07 From Local Fame to Global Recognition
35:27 Thinking Big and Going International
35:58 Mastering Marketing, Sales, and Service
36:54 The Power of Brand Building and Staying Relevant
48:32 Creating Viral Content and Generating Attention
59:02 Building Wealth through Property Investment
01:09:21 Prioritizing Health and Personal Goals
01:11:04 The Power of Focusing on a Specific System or Process
01:23:21 Authenticity and Ethics in Business
01:26:15 Providing Exceptional Service and Creating Irresistible Offers
01:36:35 Matt's Franchise Model: Multiple Income Streams and a Family-Oriented Approach
01:44:50 Dream Big, Believe in Oneself and Keep It Simple

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