Beyond the Hype: What Does the Future of Sales Look Like with AI?

AI is everywhere — in our CRMs, our sales dashboards, our inboxes. But here’s the real question: is it actually helping us sell smarter?

In this episode of Sales Frequency, we cut through the noise to explore how AI is really reshaping sales teams. We'll be joined by special guest Jose Ángel López Barroso, Director of Consulting at Development Systems, who'll be sharing his insights into how AI is impacting teams across Spain and Latin America.

We’ll explore:

-Why 94% of reps have access to AI tools but only 6% actually use them

-How culture, not capability, is blocking AI adoption
-Why so many salespeople see AI tools as surveillance instead of support

-Are sales teams ready for the level of disruption that's coming?
So click attending now to see through the AI hype and find out how this exciting new tech can help you achieve meaningful transformation.

🧠 Tune in. Tune up. Sell smarter.



Consalia is the UK’s only Sales Business School, serving a global audience, providing Executive Masters programmes in Leading Sales Transformation, Sales Transformation and Key Account Transformation, as well as Undergraduate and Postgraduate Diploma Apprenticeships which are all dedicated to the sales profession.

Our vision is to help make sales the world's most sought-after profession.

Through the extensive research submitted into the Sales Business School, we continuously refine our approach to help organisations sell in a way their customers want through our Sales Transformation offering, whilst also helping companies to set up their own sales academies through the use of our Consalia Intellectual Property (IP).