Defining Marketing Analytics - Intro Conversation for 480
Автор: Dr. Baker SDSU Marketing
Загружено: 2023-01-22
Просмотров: 227
This is a video version of what is typically an in-class lecture. We introduce the idea of Marketing Analytics. We explore the definition(s) for it, and we also take a little time to investigate some other common terms used in this space (Big Data, Machine Learning, Artificial Intelligence).
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