Ikigai Insider: What Freedom Really Means (S5E02)

Welcome to this first episode of our miniseries Ikigai Insider, where we invite our Client Advisers to share what it means to live a good life, combining Ikigai with Providend’s Philosophy of Sufficiency.

Each episode explores one of the eight Ikigai petals identified by Mieko Kamiya, the mother of Ikigai Psychology, whose work has been revitalised by Nicolas Kemp, Founder of Ikigai Tribe. Our Client Advisers share personal reflections and the steps they take to fulfil each petal.

In this episode, our Client Adviser Annette Lee reflects on the Ikigai petal of Freedom, sharing her recent experiences in Wakayama, Japan.

From the delicate art of dyeing Furoshiki to exploring the guilt of “not having enough,” Annette reveals how even just 5–10 minutes a day spent on a small hobby can uncover moments of true freedom. Discover her personal reflections and learn how simple, intentional actions can help you find freedom in your own Ikigai.

Annette has also written an article on this, which you can read here: What Freedom Means in Ikigai: Reflections from Wakayama and Lessons for Clients https://providend.com/what-freedom-me...

Through deep conversations with our advisers, you will gain clarity on what matters most in life and what needs to be done to live a good life, both financially and non-financially—with your Ikigai goals at the forefront of your wealth plan.

Music courtesy of ItsWatR.

The host of this episode, Aaron Loo, is an Associate Adviser at Providend, the first fee-only wealth advisory firm in Southeast Asia and a leading wealth advisory firm in Asia.

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