211: When the Innovator Becomes the Patient: Manufacturing Reality vs. Patient Urgency with Jesús...

Real progress in cell and gene therapy shouldn’t be measured solely by scientific innovation, but by whether those innovations actually reach the patients who need them most.


In this episode, David Brühlmann sits down with Jesús Zurdo, a scientist who’s spent three decades engineering life-changing biotechnologies, but whose outlook on the field shifted dramatically after becoming a leukemia patient himself.


With experience on both sides of the system, Jesús Zurdo brings a rare, unfiltered perspective to the persistent gap between scientific promise and real-world patient access.


Here’s why this conversation will reshape the way you think about bioprocessing, scale-up, and the meaning of “patient-centric” innovation:

• The challenges of scaling up advanced therapies beyond just volume: shifting from “how much can we make” to “how many patients can we reach?” (00:21)
• Jesús Zurdo’s personal journey—from biotech innovator to patient—and how it reshaped his thinking on product design and patient needs (04:12)
• How the biotech industry often overemphasizes automation, cost of goods, and new technologies at the expense of true patient access (08:02)
• The importance of designing products and manufacturing processes with patients’ lived experience in mind—not just clinical metrics (05:43)
• Why the business model and value proposition of therapies may need to change to address the high cost and limited accessibility of new treatments (12:09)
• Lessons from point-of-care manufacturing and real-world delivery of cell therapies—speed versus perfection (09:11)
• How patient involvement in both development and long-term outcome tracking could drive better treatments and wider adoption (15:10)
• The limitations of current clinical trial endpoints and the need to integrate patient-reported outcomes and new data sources like wearables (17:10)

Real progress in biotech isn’t just about scientific breakthroughs, it’s about ensuring those advances reach the millions who need them most.


Let’s rethink our business models and deployment strategies to bridge this gap for real-world impact


Connect with Jesús Zurdo:


LinkedIn:   / jesuszurdo  


Email: [email protected] (mailto:[email protected])


Next step:


Book a 20-minute call to help you get started on any questions you may have about bioprocessing analytics: https://bruehlmann-consulting.com/call


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