Master Mobile Bartending: Pricing & Client Value!

Mastering Mobile Bartending: Pricing Strategies, Client Value, and Industry Insights | Behind the Mobile Bar

In this episode of Behind the Mobile Bar, join Ryan, AKA the Boozy Broker, CJ, and Vivian from Thirsty Horse Mobile Bartending as they delve into the crucial topic of pricing for mobile bartending businesses. They discuss the importance of finding the right balance, communicating value to clients, and strategies to determine your pricing structure. Additionally, the team explores the psychology of pricing and how to handle referrals with old pricing. Plus, get insights into Uncle Nearest Whiskey and its inspiring story, along with practical tips on cost per cocktail, marketing expenses, and staffing considerations. If you're struggling with what to charge and how to grow your mobile bartending business, this episode is a must-watch.

Want to join the Happiest Ours platform?! Book a Demo today!
https://calendly.com/d/cmvd-s7p-jvv

00:00 Introduction to Mobile Bartending Pricing
00:12 Meet the Hosts
00:49 Today's Topic: Pricing Strategies
01:34 Cocktail of the Day: The Rye Tie
02:20 The Story of Uncle Nearest
05:10 Challenges in Pricing
06:22 Psychology of Pricing
12:43 Practical Steps for Pricing
22:21 Staffing and Event Preparation
34:37 Importance of Teamwork
37:11 Understanding Cocktail Costs
38:15 Understanding Cocktail Pricing
39:26 Breaking Down Ingredient Costs
42:27 Event Cost Calculations
44:42 Insurance and Marketing Expenses
56:07 Pricing Strategies and Client Referrals
01:14:47 Conclusion and Upcoming Topics