How We Built A 1000 Crore Mattress Startup Called Wakefit?

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Welcome to another episode of GrowthX Inner Circle. Today we have Chaitanya Ramalingegowda who built a 1000 crore sleep and decor startup along with his Co-founder Ankit Garg. Wakefit which started with providing quality mattresses to enhance one's sleep is now solving all the problems related to sleep and decor. They are adored for their customer and have become a go-to choice in most Indian households. In this episode, we dive deep into three core insights on how Chaitanya built his mega sleep empire, worth 1000 crores.

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Timestamps:
0:00 - Intro
0:33 - Personal Journey
2:36 - Starting Wakefit
5:11 - Wakefit’s Launch Strategy
8:07 - Cracking 1000Cr in Revenue
10:20 - Wakefit’s Product Development Journey
13:09 - Chaitanya’s D2C Playbook
14:58 - Personal Reflections