From 400 to 1,700: The Unstoppable Growth of Bozard Ford’s Mobile Service

Visit the Retention Roadmap Website: https://drivesure.com/podcast/

Customers today expect more convenience than ever, and dealerships need to adapt to stay competitive. With growing demand for faster, more accessible service, how can your dealership meet these expectations while boosting efficiency and retention?

In this episode of Retention Roadmap, sponsored by DriveSure, we dive into the innovative world of mobile service with Jeremy Stephens, Remote Operations Director at Bozard Ford Lincoln. We explore the benefits of his new approach to customer service, which operates over 40 mobile units that deliver fast, convenient service directly to customers’ doorsteps. We also discuss how mobile service is improving retention rates, increasing shop capacity, and creating new revenue opportunities, particularly with fleet customers.

What we discuss in the episode:
How Bozard Ford's mobile service improves customer satisfaction and reduces wait times
The role of mobile units in optimizing shop capacity and technician efficiency
Key services offered through mobile units, from tire replacements to diagnostics
Strategies for selling mobile service to fleet customers and boosting revenue
Why mobile service is reshaping the future of dealership operations

Jump to a specific topic:
00:00 - Introduction
01:23 - How Remote Service Plays a Role in Customer Experience
02:48 - The Impact of Remote Services on Retention & Dealership Efficiency
07:07 - Most Common Mobile Services
08:32 - The Importance of Tires in Mobile Services
10:10 - Why Customers Need Mobile Tire Services
11:28 - How to Determine Mobile Service Pricing
13:26 - Why Now is the Time for Mobile Service
15:38 - Dealership Differentiation with Mobile Services
17:07 - New Revenue Streams for Dealerships
18:58 - KPI's to Focus on for Mobile Services
21:04 - Feedback from Customers
21:50 - Staffing Mobile Service Vehicles
23:16 - Managing Mobile Service Tickets Online
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💻 Resources from this Episode:
• DriveSure Dealership Retention Report: https://resources.drivesure.com/2023-...
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📲 Social Media:
• Connect with Bill on LinkedIn:   / billspringerdrivesure  
• Connect with Jeremy on LinkedIn:
  / jeremyleadership  
• Follow Retention Roadmap on LinkedIn:   / retention-roadmap  

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