From DIY Shows to Rolling Loud: Ashley Ventura's Blueprint for Booking Success | NSZ EP. 16

Want to know how artists like Sexy Red, French Montana, and K Camp book their shows? MAC Agency's lead agent Ashley Ventura breaks down everything you need to know about the touring business! From starting as a metal show promoter in Albany to becoming one of hip-hop's most influential booking agents, Ashley shares invaluable insights on:

How new artists can start booking shows and build their touring career

The difference between hard tickets vs soft tickets and why it matters

What booking agents look for in emerging artists

Why artist development and relationship-building are crucial for long-term success

Tips for new promoters trying to break into the industry

Real stories about building Sexy Red's career and rebuilding K Camp's touring presence

Whether you're an artist looking to start touring, a promoter wanting to level up, or just curious about the music business, this conversation between Wendy Day and Ashley Ventura delivers actionable advice and industry wisdom you won't want to miss.

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