Sell The Story, Not The Widget

In this conversation, Rich Bishop and Stephen Steers explore the transformative power of storytelling in sales, the importance of mentorship, and the journey from a security guard to a successful sales trainer and consultant. They discuss the challenges faced during the pandemic, the significance of personal growth, and the role of nature in resetting one's mindset. Steven shares insights on crafting compelling stories, writing a book, and building trust with audiences, emphasizing that effective sales are rooted in understanding the emotional drivers behind decision-making.

#storytelling #mentorship #consulting

Key Takeaways:

Stories are remembered 22 times more than facts alone.
Sales training should be tailored to specific business needs.
Mentorship plays a crucial role in personal and professional growth.
Crafting compelling stories can significantly enhance sales effectiveness.
Writing a book can serve as a powerful business card.
Building trust through storytelling is essential in sales.
Understanding your audience's motivations is key to successful selling.
Nature can help reset your mindset and provide clarity.
Knowing when to let go of something is crucial for growth.
Activity does not always equate to productivity.

Episode Chapters:

00:00 The Power of Storytelling in Sales
02:59 From Security to Sales: A Unique Journey
05:49 The Importance of Tailored Sales Training
08:44 The Role of Mentorship in Sales Success
12:03 The Art of Storytelling in Sales
14:52 Writing a Book: A Journey of Self-Discovery
17:41 Building Trust Through Storytelling
20:58 Navigating the Sales Process with Storytelling
23:56 Mid Game Moments: Personal Growth and Decisions
26:54 The Importance of Nature and Reflection
29:44 Knowing When to Let Go
32:56 Final Thoughts and Resources

About the Host:

Rich Bishop, founder and CEO of Midgame Consulting, is a dynamic speaker and thought leader in the realms of sales strategy & execution. His engaging presentations and workshops equip high-level executives with actionable insights and strategies to transform their business operations. Known for his hands-on problem-solving approach and proactive leadership, Rich’s sessions are packed with practical advice and real-world examples that inspire and empower. With a focus on measurable outcomes and client success, Rich is a sought-after speaker at industry conferences, webinars, and seminars.

More from Stephen:
Superpower Storytelling: https://a.co/d/faCh7pl
Linkedin:   / stephen-steers  

More from Rich Bishop:
Sign Up for Midgame Consulting’s Newsletter: http://eepurl.com/i2340o
Connect with Rich Bishop on LinkedIn - / richbishop2
Midgame Consulting – https://www.midgameconsulting.com