How to Overcome the Challenge of Starting a Digital Strategy | Emotional Cycle of Change Explained
Автор: Roloff Consulting
Загружено: 2025-01-24
Просмотров: 114
Starting a digital strategy can be overwhelming, but understanding the emotional journey behind it can make all the difference.
In this video, I explain Kelley and Conner's Emotional Cycle of Change and how it applies to the challenges of implementing a digital strategy. I’ll also share practical tips on how to stay persistent and navigate through the ups and downs to ensure your strategy succeeds
Chapters:
00:00 | Introduction
00:33 | Behavioral Change is Difficult
01:35 | Kelley and Conner's Emotional Cycle of Change
02:20 | Uninformed Optimism
03:01 | Informed Pessimism
03:54 | Trough of Despair
05:14 | Informed Optimism
06:27 | Success & Fulfillment
08:50 | Tips to Navigate the Cycle
#digitalstrategy #digitaltransformation #salescycle #digitalsuccess
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