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Industry Series: MarTech

Автор: CxXchange

Загружено: 2024-12-06

Просмотров: 49

Описание:

Industry Series: MarTech
Led by Matt Collier, Jill Movahedi, Ash Ravimohan, Rabia Babar and Jan Young
November 12 2024

In this episode of SuccessHour, we explore the dynamic world of customer success in MarTech. The conversation highlights the rapid evolution of the MarTech landscape, covering topics such as omni-channel marketing, personalization at scale, and the transformative role of AI.

If you want the slide deck and breakout room notes from this session, head on over to: https://www.thecxxchange.com/resources

About Our Guests

Matt is a post-sales SaaS executive specializing in driving customer-centric revenue growth and operational excellence for venture capital, private equity, and Fortune 500 companies.

He’s currently consulting with series A and B startups on all aspects of Go-to-Market strategy with a customer centric lens, was formerly the CCO of Pluralsight, SVP of CS at Signifyd, led CS for 3 BUs at Adobe and was VP of CS at Marketo.

Follow Matt on LinkedIn:   / mattcollier1  

Jill Movahedi is a customer success leader with two decades in business strategy, data-driven marketing, and project management. She specializes in identifying data gaps and creating efficient, scalable solutions. Jill holds a BS in Marketing, PMP certification, and certificates in business analytics and graphic design.

Follow Jill on LinkedIn:   / jillmovahedi  

Ash Ravimohan is a seasoned Sales and Account Management professional with over 7 years of global experience. She brings a breadth of expertise across multiple industries, having worked with tech startups, technology service providers like Softchoice, and Fortune 100 companies like Salesforce. Ash’s passion for customer success stems from an intuitive approach and a firm belief that a company’s success is rooted in its customers’ success. She is dedicated to guiding clients through their evolution by understanding their objectives, addressing pain points, and driving successful technology adoption to help them reach their full potential.

Follow Ash on LinkedIn:   / ash-ravimohan  

With over a decade in customer experience and relationship management, Rabia focuses on maximizing client satisfaction and operational efficiency. As Head of Customer Success in startups, she has developed robust processes for seamless customer engagement from pre-sales through retention, driving measurable revenue growth.

Follow Rabia on LinkedIn:   / rabia-babar  

Jan Young, Founder and CCO of JanYoungCX, is an award-winning Customer Success leader who has transformed CS leaders into award winning executive leaders. She has served as VP Client Services for two successfully exited startups. Since 2016, Jan has been pivotal in advising and coaching startup founders and CS leaders to grow post-sales revenue, align go-to-market strategies, and improve customer advocacy. Her holistic approach to Customer Success is rooted in a broad spectrum of roles including Project Management, Product Ownership, Marketing, Sales, and more. This diverse background empowers Jan to bring a unique, cross-disciplinary perspective to SaaS B2B tech, bridging gaps to drive customer led growth.

Follow Jan on LinkedIn:   / jan-young-cx  
Learn more about her services: JanYoungCX.com

Industry Series Sponsor

RevSetter is a cutting-edge Customer & Revenue Platform that helps you 10x efficiency and accelerate results.
For more information check out their website: RevSetter.com

About CxXchange (formerly #CSOfficeHours)

CxXchange is a place to Xelerate your career and Xchange ideas. We're a community of post-sales leaders, individual contributors, and professionals transitioning into Customer Success.

Everyone is welcome. Come join us!

About SuccessHour

SuccessHour is one of the programs of the CxXchange community and the genesis of how it all began. It serves as a weekly gathering of CS leaders, CSMs and professionals transitioning to CS who are committed to lifelong learning. In the session and in the community, they exchange ideas and accelerate their careers. Success Hour has become a community to join for networking, connecting with CS thought leaders, exchange ideas, and learn.

Learn more and join us at CxXchange!

Our website has everything you need including links to our 24-7 slack community, our YouTube page, and all our resources: https://www.thecxxchange.com/
Follow us on LinkedIn:   / cxxchange  
Join our LinkedIn group to share your thought leadership:   / 14089431  

This content was edited by Lifetime Value Media.
Learn more at: https://www.lifetimevaluemedia.com

#CustomerSuccess, #SuccessHour, #CXXchange, #RevSetter, #MarTech, #OmniChannelMarketing, #PersonalizationAtScale, #CDPs, #DataPrivacy, #MarketingTechnology,#CustomerProfiles, #MarTechTools, #DataRegulation, #MarketingStrategies

Industry Series: MarTech

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