Rubin On Point | Measurable Mental Health | Amy Serin. PhD

Dan Rubin sits down with world-renowned neuropsychologist and clinical innovator, Amy Serin, PhD to explore the intersection of neuroscience, mental health, and resilience. From EMDR and the salience network to cutting-edge neurofeedback and brain mapping, Dr. Serin explains how we can close the loop on treatment by measuring what matters—and how advanced tools like the NeuroMatrix helmet and tactile bilateral stimulation are changing lives inside and outside the clinic.

Whether you're navigating a cancer diagnosis, trauma, anxiety, or just want to optimize your performance, this conversation offers new possibilities for healing the brain and calming the body—efficiently, precisely, and naturally.

Chapters:
00:00 – Welcome to Rubin On Point
00:42 – Why understanding your brain matters
01:28 – What makes The Serin Center unique
03:08 – Mental health is physical: measuring the brain
05:07 – Closing the loop with neurotechnology
05:57 – What is “The Stress Switch”?
07:01 – EMDR & trauma treatment through the salience network
10:12 – Why bilateral stimulation works
13:57 – The real reason EMDR might not work for some
15:52 – “Lunch on Tuesday”: how healing should feel
17:09 – Mistakes therapists make with EMDR
20:04 – Brain mapping & unplugging the “Whack-a-Mole”
22:19 – Why neurofeedback works when meds don’t
24:06 – QEEG explained + how it's used
27:01 – Vetting your neurofeedback practitioner
30:11 – 19-point vs. 2-point neurofeedback
34:01 – What’s actually happening during neurofeedback
36:07 – Enhancing treatment with Dharma Doctors devices
40:05 – Deep dive on the NeuroMatrix helmet
43:01 – Red light therapy and cognitive preservation
45:01 – Why this tech matters for trauma, Parkinson’s, and beyond
46:21 – Final takeaways: precision, personalization, and potential