3: High Tech in Real Estate: The Good, the Bad, and the Ugly

🎙️ Episode Title: High Tech in Real Estate: The Good, the Bad, and the Ugly

💡 This Episode's Winning Factor: Use high-tech tools with transparency and intention to multiply your trust, not replace your touch.

▶️ Episode Summary:
Welcome back to "Trust Factor"! In this episode, Mike and Tim tackle the first part of the winning formula: High Tech. With AI, voice cloning, and automation exploding, it's easy to get overwhelmed. The hosts cut through the noise to give you a clear-headed strategy on "the good, the bad, and the ugly" of new technology, showing you how to use it to enforce your boundaries and build more trust, not less.

⏱️ Key Moments (Timestamped)
[06:00] - The "Good" - A Script for Building Trust with Tech: Tim shares his exact script for getting a client's permission to use an AI note-taker, which actually encourages them to share more details.
[08:15] - The "Bad" - The Trap of Over-reliance: Mike and Tim warn that using tech (like a note-taker) as an excuse to multitask is a trust-destroying trap.
[09:10] - The "Ugly" - Commoditization & Legal Dangers: The hosts discuss how "big tech" will try to commoditize the agent and the legal gray areas (like voice cloning) that you should be cautious of.
[10:55] - Tech's Hidden Benefit - Becoming a Better Communicator: "Garbage in, garbage out." The hosts argue that AI is forcing professionals to become more precise communicators.
[13:30] - The Winning Strategy - Use Tech to Enforce Boundaries: The goal is to use tech (like a separate business line or AI responder) to protect your family time, which in turn builds client respect.

💬 Key Quotes
Tim: "You have one shot at generating high trust in that initial interaction. Why would you sacrifice that to tech?"
Mike: "Does your licensing law cover your cloned AI voice? We're going to have a lot of things that play out with that."
Tim: "[AI is] an immediate grade on your communication... Garbage in, garbage out."

🛠️ Resources & Tools
Plaud Note Taker: An AI-powered note-taking device.
Link (LINQ): A service for creating a separate business phone line.
Loom: A video messaging tool for asynchronous communication.

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Date: Saturday, December 13, 2025
Time: 9:00 am EST

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See you next time on Trust Factor