mFilterIt
Pioneers in Ad Fraud Detection, Business Intelligence, and Brand Safety.
We are pioneers in Ad Traffic Validation (ATV), Brand Hygiene Protection, Ecommerce Intelligence, and Account Takeover Protection.
Think of us as the most essential tool in a digital marketer’s handbag.
We empower our customers with a holistic, real-time view of their digital journeys. Our tech gives you accurate data to understand—and improve—your returns on digital investments.
Our Values:
• Innovation – Reinventing with cutting-edge tech
• Agile – Adaptability is our edge
• Neutrality – Platform agnostic, always unbiased
• Customer-centric – You’re always at the center
• Collaborative – Building a “Clean Feed” digital ecosystem
Subscribe for:
Expert insights and myth-busting on ad fraud and brand safety
Tips to optimize your digital campaigns
Stories from industry leaders and marketing pros
Website: www.mfilterit.com
Filters OFF MENA EP03 | Saurabh Shukla on Retail Media, First-Party Data & Talent in MENA
Filters OFF MENA EP02 | Ryan Fletcher on ROI, Data Illusions & What Makes Great Data Teams
Filters OFF MENA EP01 | Sulagna Kapoor on E-commerce Growth, Retail Media & Fraud in MENA
Behind the Filters – Ep 4: Core Tech Edition | Debugging Life, One Bug at a Time
Filters OFF S2 EP04 | Senthil Govindan on Transparency, Ad-Fraud & The Future of Ad-Tech
Behind the Filters – Ep 3: Marketing & Sales Edition | Pitches, Pixels & Paranthas
Behind the Filters – Ep 2: Customer OPS Edition - Part 1 | Scam Busters of Ad Fraud
Filters OFF S2 EP03 | Chetan Sharma on Attribution Myths, Ad Fraud & Brand Safety
Behind the Filters – Ep 1: HR Edition | Real Stories at mFilterIt (No Filters, Just Fun!)
Filters OFF S2 EP02 | 1000Farmacie CMO on Data, AI & Brand Trust
Filters OFF S2 EP01 | McDonald’s CMO on Strengthening Digital Marketing with Smarter Metrics
Filters OFF S2 Trailer | Rethinking Digital Marketing: Smarter Metrics, Safer Media
Maha Kumbh 2025: Stopping Cyber Scams & Protecting Millions of Devotees
Filters OFF Ep14: Suraj Lawand on Brand Safety, First-Party Data & Smarter Media Metrics | mFilterIt
Filters OFF Ep13: Monika Sharma on Brand Safety, Full-Funnel Metrics & Ad Fraud | @adtechindia
Filters OFF Ep12: Raksha Jain on Attribution, CAC Wins & Fighting Click Fraud | Moneyview
How mFilterIt solves ad fraud and brand safety issues?
Filters OFF Ep11: Rahul Mishra on Ad Fraud, Viewability & AI-Powered Creativity | mFilterIt
Filters OFF Ep10: Tejaswini Khare on Breaking the Walled Garden | mFilterIt | @adtechindia | Delhi
Filters OFF Ep09: Vikram Singh on Brand Safety & ROI | mFilterIt | @adtechindia | ITC Hotels
Filters OFF Ep08: Priyanka Pathania on Brand safety & programmatic| mFilterIt @adtechindia Delhi
Filters OFF Ep07: Navnish Bhardwaj on Brand Safety & bot traffic | mFilterIt | @adtechindia
Filters OFF Ep06: Geetika Maheshwari on Hyperlocal, Brand Safety & Full-Funnel ROI | @adtechindia
Filters OFF Ep05: Prashant Nandan on Brand Safety, Ad Fraud & Attribution | @adtechindia
Filters OFF Ep04: Divyang Bharadwaj on AI-Powered Growth, Ad Fraud | @adtechindia
Filters OFF Ep03: Suchi Jain on Brand Safety, Data Ethics and more | mFilterIt | @adtechindia
Filters OFF Ep02: Dr. Kushal Sanghvi on Performance Marketing and more| mFilterIt | @adtechindia
Filters OFF Ep01: Iti Kaul on Viewability, CTV, Ad Fraud & More | mFilterIt | @adtechindia
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